“Be always at war with your vices, at peace with your neighbors, and let each new year find you a better man.”
- Benjamin Franklin
Kira Egypt requested a design for an exhibition stand in Le Marché XXXI, 2011, Egypt biggest exhibition for furniture, home furnishings and accessories. Kirais a privately owned company founded in 1998, acting as a supplier for finishing and flooring materials for the Egyptian market.
The stand was of a total area of 56 m², and Kira requested the design to be divided into two attached areas, one for their stone finishing products, and one for the stretch ceiling fiber material.
The design offered a distinctive form for each section, emphasizing the properties of the showcased product, through form and texture.
A design Proposal for GM Egypt Exhibition stand at Formula 2011 exhibition in Cairo. General Motors Egypt is a customer-focused automotive company selling award-winning vehicles of these iconic brands: Chevrolet and Opel.
The Stand area was 370 m², and it was to be divided between both brands, 2/3 for Chevrolet & 1/3 for Opel. And the brief required that the stand would showcase the strong presence of the Chevrolet passenger cars with its wide range that serve different sectors in the Egyptian market, while reflecting the strong position that Chevrolet and Opel enjoy in Egypt. Read more…
The final design proposal for the Purification Masjid – مسجد النقاء in 6th of October city.
The design concept statement is: Minimalism as an architectural translation of spiritualism
The design utilizes the use of spacious white spaces and uses the play of direct & indirect light to attain the spirituality and piety of prayers.
The design is carried out in linear longitudinal lines to accentuate the spiritual importance of the Qibla and achieve a direct visual connection between the Qibla’s horizontal axis (towards Mekka) and vertical axis (towards heaven).
The Vertical lines of the design are prominent, to create a strong visual link with heaven and give a sense of aspiring heavenwards, furthermore, above the qibla, a skyline is present to achieve this visual link.
“I have dreamed a dream one day, a dream of a peaceful revolution that disposed of a dictatorship, and made way for a civilized prosperous free society… now that I woke up, that dream has gone from me, and all what remains is a distorted vision.”
Mohamed Radwan
Something out of the ordinary! These are two options for a video promo for Etisalat Sponsorship Ahly to be shown in Etisalat events and related activities.
By: Mohamed Radwan
Client: Etisalat Egypt
Software: 3D Studio Max & Adobe After Effects
SANTO: Food Plantaion & Akemi Restaurant interior design proposal, which was finished and opened to public in December 2010.
The design services rendered to the client included: Interior Design, Furniture Selection, Graphic Design, Interior Branding & Design Consultancy. Read more…
Initially designed to be a breakfast deli and express coffee shack, this 80 msq. kiosk, aims at mixing the elegant style of the original brand SANTO cafe with a fresh look and an inviting atmosphere. Read more…
The initial design proposal & Final design for White Berry, a gourmet coffee and waffles shack in Heliopolis Club, in Cairo.
The initial design features a White Dibond facade and Acrylic logos, to give the clean cut image desired by the owners, the Final design however, was carried out with Black dibond framing of the white logo panel to accentuate it and to stand out amidst the bustling colorful shopping strip.
The Egyptian International Trading & Agencies Company (EIT) -Kia’s sole agent in Egypt– requested a design proposal for a Showroom for KIA Egypt Automotive in Mohandeseen area, Cairo. The brief requested the showroom to be designed according to KIA Brand guidelines.
The showroom is of atotal area of 325 m², showcasing 6 of the Korean car maker’s Range in Egypt, and housing two sales repersentatives, a meeting room and sevral lounge area. Throughout the design we tried to express KIA’s standing and brand spirit as an innovative car maker, through slick lines and minimal straight forms. Read more…
A design proposal for a 90 msq. Cafe in Zamalek, Cairo. Designed according to Kafficho Coffee Brand image. Read more…
