Opening the door to one of the region’s largest real estate markets, Cityscape Egypt 2012 (next move) showcased the country’s appeal to key investors and real estate professionals from around the world. Read more…
Now Open: 7D Simulator Cinema in Downtown Mall, in New Cairo. 7D Simulator Cinema is an entertainment cinema system, that mixes unique 3D movie experience with extreme motion, sound and special effects. The show features special effects like wind-snow-rain-fog-smoke and 3D motion, all synchronized to the shown movies, in order to “the ultimate movie experience”.
The Egyptian International Trading & Agencies Company (EIT) -KIA’s sole agent in Egypt– requested a design proposal for a Showroom for KIA Egypt Automotive in Mohandeseen area, Cairo. The brief requested the showroom to be designed according to KIA Brand guidelines.
The showroom is of a total area of 325 m², showcasing 6 of the Korean car maker’s Range in Egypt, and housing two sales representatives, a meeting room and several lounge area. Throughout the design we tried to express KIA’s standing and brand spirit as an innovative car maker, through slick lines and minimal straight forms. Read more…
The final design of Kama Glass Exhibition Stand. KAMA (Kandil) Glass was established in 2005 to supply and serve the local and export markets with high quality bottles and jars for the food and beverage industries with a capacity of 22,000 tons per year which will reach 410 tons/day by 2009. Read more…
Post Construction photos of France Telecom exhibition stand in Cairo ICT 2007. France Telecom-Orange is one of the world’s leading telecommunications operators worldwide. Present in 35 countries, in Egypt, the group is consolidating Mobinil the leading mobile operator in the country. Orange owns a 71.25% interest in Mobinil (Mobinil Telecommunications S.A.E.), which in turn owns a 51.0% stake in Egyptian Company for Mobile Services (“ECMS”), which operates under the Mobinil brand. The remaining 28.75% of Mobinil are owned by Egyptian group Orascom Telecom.
The design draws on the lines of Asian Minimalism while attempting to incorporate a strong brand identity driven from “Orange” brand. Read more…
The living room is one of the most essential spaces in any house, it were the residents spend most of there time, and where most of the daily activities taking place. That is why the living room acts is usually the focal point of the entire house and can leave a lasting impression (good or bad) on a visitor.
The living room also is the space where the true identity of the residents is expressed to the outsiders, because it is stripped from the formalities of the reception area, and yet not as intimate and private as the living quarters.
These are the photos of the living room of Mohamed Radwan, after it has undergone a radical redesign in 2008. The space was originally a living room-design studio-creative room, but then was redesigned to be just a “Living” room, literally! The fusion between Arabic Calligraphy and Minimal lines is one of the hallmarks of Z line DeZine, and the usage of Black, White and Red also. The Arabic text on the walls features verses from Qur’an and Arabic poetry by Khalil Gibran and Elia Abu Madi.
The Booth area was over 500 m², and was designed to express Emaar stature as the world class integrated real estate developer and life style provider in Egypt.
Red Bull Egypt requested a design for their new Head Quarters in New Cairo. The Energy Beverage Brand requested a design that reflects their Brand Philosophy and Spirit.
We aimed to reflect Red Bull’s energetic youthful image in our design. We wanted to design a space that would encourage interaction between employees while encapsulating the values of the brand.
Red Bull prides itself in the vast array of adrenalin sports it is actively involved in, underpinned by its slogan: ‘stimulate body and mind’. We worked with them before on their two X-Fighters events in Egypt. Hence, our central design idea evolved from this – an environment that would stimulate employees and users, and that would express the energy and excitement associated with the brand.
Post Construction Photos of Peugeot Stand at Formula Al Ahram 2011 in Cairo. In 2010 Peugeot, unveiled it’s new visual identity and global signature “Motion & Emotion”, with the objective of reinforce the emotion of driving a Peugeot. According to Peugeot the new brand image “Is clear and modern. A mixture of French and English which gives us an international breadth without disclaiming our roots.
The Stand area was 400 m², and the brief required that the stand would showcase the strong presence & Heritage of Peugeot cars in the Egyptian Market. One of the main functions of the Stand was the reveal of the Peugeot RCZ Sports Coupe to the Egyptian Market. The design of the stand seeks to emphasis the clean, sleek and contemporary image of the New-Peugeot. Read more…
The Final Design for IGI Exhibition Stand at Next Move 2010, Egypt’s prime Real estate Show (now Cityscape Egypt). IGI Real Estate is an Egyptian property investment and real estate development company. Founded in 1994, IGI Real Estate has been at the forefront of the local real estate market with successful developments such as Hay Al Ashgar and Gardenia Park.
The Booth area was 300 m², and it was designed to express IGI local market position as a prime real estate developer. The client requested that the booth would be modern yet elegant and simple, and that it would feature a great deal of transparency to offer a welcoming environment. Read more…
Photos of a series of Stores, Kiosks and Summer Lounges at Marina, North Coast, designed to cater for Etisalat ‘s summer activity in 2009.
The final design for Living Mix exhibition stand in Le Marché 2010. Living Mix is a new Furniture retailer and production company, whom are rapidly gaining reputation in the Egyptian Market.
Living Mix stand in Le Marché 2010 area was 175 m², and showcased 10 of the company’s finest furniture sets. Read more…
SIAC Industrial Construction and Engineering Company one of the leading regional private construction firms in Egypt and the Middle East, requested a portable booth for the purpose of multi-use in their exhibitions.
The booth was designed on a 2×1.5 m module, allowing expansion to 2x3m, 2x6m & 4x6m sizes.
KIA Motors Family day part of “Kia on Tour 2010” was an event for KIA Egypt employees and top clients and their families. the Egyptian International trading & agencies company (EIT) -Kia’s sole agent in Egypt– requested a design proposal for the event venue, display stands the full Kia range of car models, registration desks and other event elements.
These are the designs for the complete range of Event elements, and Event Layout at Arabella Country Club in New Cairo.
The design uses straight diagonal lines to express the modernity of Cairo Festival City architecture, it’s unique corporate identity, and uses a play of solid and void coupled with greenery and water features to give an overall sense of the unique real estate project. Read more…